Monday, July 25, 2011

How a Coffee Business Brews Reconciliation in Rwanda

Christianity Today included an article about a coffee business that is brewing reconciliation in Rwanda. It is an alternative capitalism that is a Kingdom Business or Business As Mission (BAM).

An industrial psychologist, Jonathan Golden was successful in his business. But he wanted to do more meaningful work. He was challenged by a Rwandan bishop and started buying coffee from Rwanda and started supplying coffee to churches in the U.S.

Jonathan added a catch phrase of "DrinkCoffeeDoGood" to his NGO activity.

He paid more than the fair trade price to the coffee farmers in Rwanda and Haiti. Through this coffee business he has witnessed reconciliation between two people groups in Rwanda and he has also had opportunities to witness Jesus Christ through good work that he was doing.

He has a dream to expand this coffee business to help advance His Kingdom even further.

May this short article bless and challenge you to get out of the comfort zone and to think out of the box to help those in need, as mandated by Jesus Christ! - Jeffrey

For more information, please check out the following website.

To learn more about the company, please check out their website as follows:

1 comment:

mithra said...

My cousin recommended this blog and she was totally right keep up the fantastic work!
Reconciliation Business